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SSP display and native placements

Scale campaigns beyond creator feeds to web and in-app publishers through SSP-connected supply.

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Popbrain team

1 min read

SSP display and native placements – Popbrain update

Social Native Ads remain our core channel, but many campaigns hit a ceiling once the best creator placements are booked. SSP display and native placements let you keep scaling on quality web and in-app inventory.

What's new

  • Display and native formats on web publishers and mobile apps through SSP-connected supply.
  • Video and in-app placements for app install and awareness campaigns.
  • Brand-safety filters and category exclusions set at campaign level.

Why it matters

Running creator and SSP inventory together means you reach the same audience in more places, without managing a second ad platform or a second budget.

Getting started

Add SSP display as a channel when you create or edit a campaign. Reporting splits results by channel, so you can see exactly what each one delivers.

Try it on your next campaign

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